There's a lot of promise in GenAI to accelerate marketing workflows, boost campaign success, and drive deeper engagement with customers. The key is knowing how to effectively plan and pilot GenAI marketing initiatives to align with your current roadmap and enhance your in-house human talent.
We are experts in helping enterprise marketing teams navigate the new world of GenAI assisted marketing enablement. For every point of the journey, we provide custom services for:
Industry data shows that AI-assisted tools are already transforming content creation, customer engagement, partner communications, and product messaging. But the tools are just enablers.
What really matters is how these tools are used, and the creative expert humans who use them.
Get ahead of the curve by approaching GenAI-assisted marketing with thoughtful strategies and proven practices that enhance your business strengths.
Contact us for a friendly, no-fee, no-obligation chat to discover where you are in your GenAI adoption journey, and how we can help ensure success.
Principal consultant Bob Mitton brings more than 20 years of experience in enterprise marketing strategy, product management, and partner marketing engagement. A founding member of VMware’s award-winning marketing AI council, Bob now helps companies adopt and deploy AI throughout their marketing organizations. Bob combines his proven thought leadership with practical experience and insights into a range of AI-enabled marketing tools, datasets, and frameworks to help enterprise executives and marketing teams quickly leverage the power of AI for optimized success.
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